Everyone is bombarded with information - so how do you best engage prospective families and your current community?
You need more than just a pretty website to stand out. You need a good story that transcends the content on your website, social media, email, blogs and news.
In this session, we will discuss and share examples from schools around the world:
- What makes content "compelling" and how to channel your inner storyteller to share what makes your school special
- Tips for structuring web pages to be easy-to-read on all devices
- Best practices for news and blog headlines, email subject lines, social media posts
- When to use video instead of text